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Bioethics Casebook –
Caring for Older People
in an Ageing Society (2017)

Printed Graphics

This printed graphic posed two major design challenges - the restrictions on the colour palette and the daunting task of compiling an arbitrary set of images.

A report published by the Centre for Biomedical Ethics (Yong Loo Lin School of Medicine), National University of Singapore, this printed graphic posed two major design challenges - the restrictions on the colour palette and the daunting task of compiling an arbitrary set of images. The report addressed ethical issues like euthanasia, and therefore the design was based around the usage of quotation marks. The ending mark was inverted to hint at an open-ended conversation. The colour palette was restricted to shades of blue borrowed from the Centre for Biomedical Ethics website and the mixed-bag of images were disguised under the same tones in order to maintain consistency.