Turning good titles into collectible postcards.
Turning good titles into collectible postcards.
National Library Board,
2021
As part of NLB’s “给我一本书的时间 (Give me time for a book)” initiative, we encouraged teens to read by recommending good titles in a new way. Each postcard featured an artistic impression of the book, featuring abstracted metaphors or narrative moments, functioning as a teaser that invites curiosity and a sneak peek into the storyline.
Bold type and expressive shapes drew the viewer in. Some leaned minimal, others lush and layered, creating intrigue and emotional resonance without revealing too much. The compact, mailable format turned literary engagement into something social—books not just read, but passed on, gifted, displayed.
